We all feel how much colours impact us in a room- think how it feels to be in a dark red cosy room with a fire vs. a light blue airy room. Totally different feel. You would be worried if you went to a doctors and the room was dark red!

Scroll down below to some example colour palettes and what moods the colours put across.

 

The colours you use in your brand for marketing your offerings is a key thing you want to spend some time on to ensure your content evokes the right sort of feelings when people see it. Below I’ve given a few simple tasks you can do to start getting clarity on the palette of colours that will work best for you. You can then apply this palette to all you do to ensure you have consistency and people can recognise your brand.